BIMS Loyalty

How Does Bims Loyalty Work?

When you join our tiered membership program Bims® Loyalty, you can start receiving points every time you order the food you love.

Receive Points

Receive points with every qualifying purchase. Receive more points per pound as you reach new membership tiers.

Redeem Rewards

Use points to redeem available rewards. Simply follow the instructions on the kiosk/app.

Get More Benefits

Receive additional benefits as you reach new membership tiers, such as surprise rewards from your local BIMS® restaurant, insider content, bonus point challenges, testing new products and more.

BIMS Membership Benefits

Tap the icons to view our four membership tiers and see how your benefits grow as you accumulate more points.

£1 = 10 pts

Receive 10 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

£1 = 11 pts

Receive 11 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

£1 = 12 pts

Receive 12 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

Unlock the rewards exclusive to Silver Members

£1 = 13 pts

Receive 13 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

Access kitchen tours at Bims®

Unlock exclusive rewards for Gold Members

Access unique experiences

BUDDY SHOP

£1 = 10 pts

Receive 10 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

£1 = 11 pts

Receive 11 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

£1 = 12 pts

Receive 12 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

Unlock the rewards exclusive to Silver Members

£1 = 13 pts

Receive 13 points per pound to use towards available rewards (based on your total prior to tax).

Use your points to redeem the available rewards

Receive rewards from your local Bims®, just because.

Receive a birthday gift from Bims®, valid for 30 days.

Participate bonus points challenges

First to know about new menu items and insider content.

Access kitchen tours at Bims®

Unlock exclusive rewards for Gold Members

Access unique experiences

Welcome Gift – Free Chicken Supreme with Purchase

Welcome to the Bims family! We’re thrilled to have you as a part of our loyalty program. To kick off your Bims experience, we’re offering you a free Welcome Gift. Here’s how to claim it:

  1. Make a purchase of £5 or more using your Bims loyalty app.
  2. Upon completing your purchase, your Welcome Gift, a Free Chicken Supreme, will automatically appear in the Rewards section of your Bims app.

Terms and Conditions:

  • To qualify for the Welcome Gift, you must make a purchase with the Bims loyalty app totaling £5 or more.
  • The Welcome Gift is redeemable once the qualifying purchase has been made.
  • This offer is valid for new members of the Bims loyalty program.
  • The Welcome Gift, in this case, is a Free Chicken Supreme.
  • The Welcome Gift cannot be combined with any other offers or promotions.
  • The Welcome Gift is non-transferable and cannot be exchanged for cash or any other menu item.

We appreciate your loyalty, and we hope you enjoy the seamless experience of discovering your Free Chicken Supreme in the Rewards section of your Bims app!

How to Achieve Tiers:

  1. Bronze Buddy:

    • Spend between £0 to £99 using your Bims loyalty app.

  2. Silver Buddy:

    • Spend between £100 to £399 using your Bims loyalty app.

  3. Gold Buddy:

    • Spend £1000 or more using your Bims loyalty app.


Birthday Gifts:

  1. Bronze Buddy:

    • Reward: Free Medium Fries

  2. Silver Buddy:

    • Reward Options (Choose One):
      • Swirl Ice
      • Medium Coffee
      • Small Shake

  3. Gold Buddy:

    • Reward Options (Choose One):
      • 9 Nuggets
      • Any burger

  4. Best Buddy:

    • Reward Options (Choose One):
      • 9 Nuggets
      • Any burger

 

Birthday Gift – How to Claim:

  1. Bronze Buddy:

    • On the day of your birthday, open your Bims loyalty app.
    • Navigate to the Rewards section, where you’ll find your Birthday Gift – Free Medium Fries.
    • Present your Bims loyalty app at any participating Bims restaurant to claim your birthday treat.

  2. Silver Buddy:

    • On the day of your birthday, open your Bims loyalty app.
    • Navigate to the Rewards section, where you’ll find your Birthday Gift options.
    • Choose one reward from the following options: Swirl Ice, Medium Coffee, or Small Shake.
    • Present your Bims loyalty app at any participating Bims restaurant to claim your chosen birthday treat.

  3. Gold Buddy:

    • On the day of your birthday, open your Bims loyalty app.
    • Navigate to the Rewards section, where you’ll find your Birthday Gift options.
    • Choose one reward from the following options: 9 Nuggets or any burger.
    • Present your Bims loyalty app at any participating Bims restaurant to claim your chosen birthday treat.

  4. Best Buddy:

    • On the day of your birthday, open your Bims loyalty app.
    • Navigate to the Rewards section, where you’ll find your Birthday Gift options.
    • Choose one reward from the following options: 9 Nuggets or Burger.
    • Present your Bims loyalty app at any participating Bims restaurant to claim your chosen birthday treat.

Terms and Conditions for Birthday Gifts:

    • Birthday Gift is valid only 31 days from the day of your birthday.
    • To redeem the Birthday Gift, present your Bims loyalty app at the time of purchase.
    • You can only redeem 1 gift per year.

We hope you have an amazing birthday celebration with the exclusive rewards tailored just for you at Bims!

Referral Programme

  1. Referrer Reward Redemption:

    • After meeting the spending criteria and earning the referral reward (6 Nuggets), log into your Bims loyalty app account at any Bims kiosk.
    • Add the desired items to your basket.
    • Navigate to the basket or checkout section on the kiosk.
    • Apply the referral reward by choosing the specific reward option (e.g., 6 Nuggets).
    • Complete the transaction, and the reward will be deducted from your total.

  2. Referee Reward Redemption:

    • Once the referee meets the spending criteria and earns the referral reward (6 Nuggets), log into the Bims loyalty app account at any Bims kiosk.
    • Add the desired items to the basket.
    • Navigate to the basket or checkout section on the kiosk.
    • Apply the referral reward by choosing the specific reward option (e.g., 6 Nuggets).
    • Complete the transaction, and the reward will be deducted from the total.

Terms and Conditions for Kiosk Redemption:

  1. Basket Addition:

    • Customers must add items to their basket on the kiosk before proceeding with the redemption process.

  2. Reward Application:

    • Rewards can be applied during the checkout process by choosing the specific reward option in the basket or checkout section.

  3. Applying Discount:

    • The chosen reward will be applied as a discount to the total purchase amount.

  4. Redemption Confirmation:

    • Customers should review and confirm the redemption details before completing the transaction on the kiosk.

  5. Assistance at Kiosk:

    • If customers need assistance with the redemption process, they can seek help from Bims staff at the kiosk.

  6. Redemption Timeframe:

    • Rewards must be redeemed within a reasonable timeframe from the date of earning, as specified in the loyalty program terms.

We hope you enjoy the seamless redemption process at our kiosks, and thank you for being a valued member of the Bims loyalty program!

Still have questions?

Review our most frequently asked questions here.

Make every order count

Receive points with every qualifying purchase. Redeem available rewards of your choice.